Product

What do we have to offer.
We have steaks/ribs/beer/wine/soda/water/ and salads and create your own menu for those who want to get creative with their ideas and food. As well as desserts and speical request.

"First, Under Armour might consider whether the company can achieve deeper market penetration—making more sales without changing its original product. It can spur growth through marketing mix improvements—adjustments to its product design, advertising, pricing, and distribution efforts. For example, Under Armour offers an ever-increasing range of styles and colors in its original apparel lines. And it recently boosted its promotion spending in an effort to drive home its “performance and authenticity” positioning. Following a blockbuster $4.4 million 2008 Super Bowl ad, Under Armour this year launched its largest-ever advertising campaign—themed “Athletes Run.” The company also added direct-to-consumer distribution channels, including its own retail stores, Web site, and toll-free call center. Direct-to-consumer sales grew 47 percent last year and now account for more than 11 percent of total revenues"Pg46
"Third, Under Armour could consider product development—offering modified or new products to current markets. Last year, in an effort to transform itself from a niche player to mainstream brand, Under Armour entered the $19 billion athletic footwear market with a line of cross-trainer shoes"Pg46