Wednesday, March 13, 2013

Week 10 EOC: Promotion without Discounting


Promotion without discounting options you can train your staff to help customers in making a decision, offer a take home menu or a bring your own alcohol night and offer glasses or shot glasses for the customers and if they are a too drunk or even buzzed to drive offer to call a cab or a ride home service at no charge to them (if they can find no one to give them a ride) because why risk them harming themselves family members or others out on the road? You can offer a create a name contest where the winner gets the sandwich free while others have to pay for the sandwich. You can offer many different ideas to bring in a crowd without discounting your prices and losing a profit.  There’s  contest you can do, and  for holidays that are coming up you can get into the spirit by dressing up for that certain holiday offer and meal that you don’t offer have live bands play that are into certain music that you play for the customers and get reviews on some of the foods that maybe “ordered a lot” to draw the eyes of potential buyers or first timer’s that are scared of ordering it you can offer them a  free sample and if they don’t like they can choose something else off your menu.

You can have days where you change up the music you play to keep it different or to keep your guest entertained instead of playing the same thing over and over again. Offer business special hours for their convince as well as a free meal for a certain number customer so you can get more business and more profit because many people would like a free meal.  Offer a take home menu for lunch or dinner and have a family night so parents can bring their kids and be sectioned off into a certain part of your restaurant bar or grill.

 

 

Source:

http://www.openforum.com/articles/30-ways-to-boost-sales-without-discounting/

Wednesday, March 6, 2013

Week 9 EOC 3 Mission choices.


The three mission statements I thought were the best were these three.

“Home brewed beats”

“Gerardo’s music and sound”

“Heads up LV”

The reason I thought those were the best was because they stayed on the customer and are focused on the customer like a “mission statement” should be.  But like everything things can be added and changed to make improvements.

”Instead, the mission should focus on customers and the customer experience the company seeks to create. Thus, McDonald’s mission isn’t “to be the world’s best and most profitable quick service restaurant,” it’s “to be our customers favorite place and way to eat.” If McDonald’s accomplishes this customer-focused mission, profits will follow (see Marketing at Work 2.1).”